November 6th, 2023

Christmas Marketing Activity

To help highlight all that's happening in South Bank this festive season, our destination marketing team have been implementing a wide range of promotional activity through South Bank London.

This has been targeted at a range different audiences, including some that have been identified as key groups by our levy payers at recent events.

The festive promotional activity has spanned:

  • New designs on our poster sites across the Queen's Walk, which are updated twice a year and continually feature different levy payers, often

  • postal door drop to local businesses and around 30,000 residents, showcasing the complete festive programme in South Bank. 

  • Targeted venue advertising through SquareMeal newsletters to promote Christmas parties in South Bank - these will reach an audience of approximately 130,000. 

  • A digital marketing package with TimeOut including a solus email and social media adverts. 

  • Editorial features in the London Planner.

Get in Touch

If you're a BID levy payer and would like to learn more about South Bank London and how your business can be promoted, get in touch at

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